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Canella Furniture Launches First International Design Competition Classic Furniture

15 diciembre 2014
The competition aims to enhance the design of classic furniture among young designers

The Valencian brand furniture, Canella Mobiliario SL, launches the First International Design Classic Furniture Competition for students dedicated to the teaching of industrial design, design, architecture and related studies.

The project will involve the design of a auxiliary furniture inside the classic style that characterizes the brand. Contestants may choose from a sideboard, showcase (display cabinet), chair or table, provided that the projects presented maintain the aesthetics and image that characterizes this brand.

The main objective of the International Design Competition Classic furniture Canella is to promote rapprochement between students and young designers, and classic furniture industry, one of the oldest and characteristic of the industrial structure of Valencia.

In the words of Manager Canella, Salvador Jimenez, "We are aware that a high percentage of young designers are choosing to work with manufacturers of modern furniture. However, the crisis has removed many of these manufacturers. Nevertheless, in our case we survived thanks to our position in the luxury market and strong presence in foreign markets. Two arguments that we consider attractive to young designers who seek future employment in this sector. "

The designer Xavier Mariscal, member of the jury

A professional jury composed of the company president, Salvador Jimenez and a set of designers and industry professionals will decide the winner of the first edition of this contest.

One of the most prominent members of the jury is the renowned designer Xavier Mariscal, who is collaborating with Canella Furniture in future projects and will be responsible for awarding the prize to the winner.

Prizes will be delivered in the bosom of Feria Habitat Valencia, between 9 and 13 February 2015, being an economic quantity of up to 1,500€ the first prize for the winner.

Projects may be submitted until January 30, 2015, along with the requested documentation. The contest guidelines can be downloaded from today on the same website of the brand inwww.mueblescanella.com.

 

More information:

Juan Fco. Castro Leon

Marketing Canella Mobiliario

Email: marketing@mueblescanella.com

Tfn: 0034 669 53 41 68